Alko Välivesi

Tsunami launched the Alko Välivesi campaign at the Blockfest music festival in the Summer of 2019.

Campaigns main attraction was the branding of the festival's public water points to remind festival goers to drink water in between the shows.

Alko Välivesi was also promoted heavily on the event's social media channels before, after and during the event. The social media communication campaign designed by TBWA Helsinki was the most successful one out of all partner campaigns.